Read each statement. Stand up if you think it is a FACT ยท Sit down if it is an OPINION ยท Raise your hand if it is a GREENWASHING CLAIM.
After the Stand-Up/Sit-Down, introduce today's brands list. Each student (or pair) picks ONE brand's environmental claim to investigate over the following week. Collect their choices and group them into 3 "claim clusters" for Lesson 2. Provide the Greenwashing Checklist tab as homework.
Choose a brand's environmental claim (e.g. "100% sustainable" / "carbon neutral" / "eco-friendly packaging"). Use this checklist to investigate it. Rate each question: Verified / Misleading / Unclear.
The evidence could suggestโฆ
The company may appear to beโฆ
It seems that the claim isโฆ
In my opinion, this is an example ofโฆ
The evidence strongly suggestsโฆ
It cannot be verified thatโฆ
No independent certification was provided.
The packaging is described as 'green'โฆ
Consumers are led to believeโฆ
As a matter of fact, theyโฆ
Come to think of it, if youโฆ
That being said, the claimโฆ
Prepare and record a 3-minute video blurb assessing your brand's environmental claim. Cover all checklist items. Use the timer to practise! Upload the video to the school platform before Lesson 2.
Each student is assigned a thinking hat. Watch at least 3 peer blurbs (one from each cluster) using your hat's perspective. Prepare questions for the Q&A round. Click your hat to see your role and question prompts.
Organise 3 rounds (5โ7 min each). Hat-wearers rotate between clusters. Monitor for use of hedging language (might / could / appear to) and fact-vs-opinion distinctions. Optional: invite a Biology or Economics teacher to the White Hat or Red Hat role. Informal assessment: quality of questions, use of checklist evidence.
Complete the "What ifโฆ?" statement about your brand's greenwashing. Build a prompt using the chips below, then use AI to explore alternate outcomes. Compare the AI's response with your own prediction!
If regulators act, brands will have to change.
If greenwashing were illegal, markets would be fairer.
It is likely thatโฆ / unlikely thatโฆ
The most probable outcome would beโฆ
After all, the most likely scenarioโฆ
In other words, the long-term effectโฆ
Individually or as a class, draft a post or comment to the brand's social media account. Be respectful but firm. Use evidence from your investigation. Build your comment using the chips below!
In cluster groups, share what new things you learnt about greenwashing, responsible consumption, and digital footprint. What are the most logical, bias-free outcomes of widespread greenwashing? Click cards for model answers!